Art & Creative Direction | Design Animation
Led the art direction, creative direction, and execution of social media experiences for Premios Tu Mundo. Each activation was meticulously crafted to build anticipation and drive engagement across social platforms, while staying true to the brand identity and visual language of the show.
The challenge was to blend a contemporary aesthetic that resonated with social media trends, all while capturing the essence of the event and its beach setting. This involved a delicate balance of modern design elements and a vibrant, dynamic atmosphere that echoed the excitement of the awards.